What do we do?
Neon is an award-winning brand consultancy specialising in brand strategy, brand identity, product and advertising campaigns, and digital experience.
We collaborate with ambitious start-ups, growing businesses and established brands who understand that clarity, creativity and craft create differentiation — and lasting value. Helping them stand out with personality, vibrancy and authenticity in an ever-evolving world.
Our work has been recognised nationally and internationally, with multiple awards for strategic and creative excellence.
The partnerships we’ve built across the UK and beyond have led to work we’re proud of, relationships that last, and results that speak for themselves.
Brand strategy.
Compelling ideas, clearly expressed. We define the foundations that give brands direction and authority. Audits and research. Positioning. Insight. Naming. Architecture. Messaging. Tone of voice. Clear thinking that aligns teams and sharpens decisions.
See a selection brand strategy projects here >
Brand identity.
Distinctive, enduring identities built on substance. Brand identity, visual systems and brand guidelines — designed to work seamlessly across every touchpoint.
See a selection brand identity projects big and small projects here >
Campaigns.
Strategically led creative that earns attention for the right reasons. Product launches, advertising and purpose-led campaigns built to resonate — and get results.
See a selection campaigns here >
Websites & digital platforms.
Performance-led digital design. Strategically structured, carefully considered websites that translate brand clarity into meaningful engagement.
See a selection of projects with website here >
Rebrands & transformation.
When businesses evolve, brands must too. We lead repositioning and rebrand projects with rigour — preserving equity while building momentum.
See a selection of branding projects here >
Every great collaboration begins with a conversation. If you’d like to chat about a project or idea, whether you’re starting up, scaling or evolving click here to drop us an email, we’d love to hear from you.
Every project is shaped by the same combination of hard-won experience, restless creativity, free-ranging curiosity and relentless attention to detail. From full-scale rebrands to single stand-alone communication pieces, all are driven by our desire to surprise, delight and elevate.
We believe great work grows from strong partnerships. The process should be as inspiring as the outcome.
Our approach, refined over many years, brings focus, clarity and momentum — giving you confidence at every stage.
1 — Listen. Question. Listen again.
Experienced curiosity. Clarity is our starting point. Before ideas. Before design. Before expression. We listen carefully to understand what drives you, what challenges you, and what success looks like.
2 — Shape with experience.
Sharp strategic thinking uncovers the truths that cut through. We distil complexity into focused positioning, messaging and direction — shaped by knowledge and experience, not instinct.
3 — Memorable ideas.
Our restless creativity and free-ranging curiosity, tempered by disciplined thinking, spark vibrant ideas that connect and endure. Strategy, expressed with clarity and intent. Not noise. Not novelty.
4 — Crafted execution.
Craft matters. Delivering work you can see, feel and remember. Every detail considered. Every touchpoint aligned.
5 — Onwards, together.
Launch is not the finish line. We support rollout and evolution — ensuring your brand grows with confidence and consistency.
Every great collaboration begins with a conversation. If you’d like to chat about a project or idea, whether you’re starting up, scaling or evolving click here to drop us an email, we’d love to hear from you.