What do we do?
Neon is an award-winning brand consultancy where creativity meets purposeful strategy.
We partner with passionate people, brands, and businesses — from ambitious start-ups to established icons — helping them stand out with personality, vibrancy, and authenticity in an ever-evolving world.
Through strategy, storytelling, and design, we help build brands and bring them to life — creating campaigns, websites, and identities that spark recognition and meaning.
Every project is shaped by experienced, uninhibited creativity, curiosity, and care — from full-scale rebrands to single, beautifully crafted pieces — all driven by a simple desire to surprise and delight.
We believe great work comes from great collaboration. The process should inspire as much as the outcome, because the journey matters just as much as the destination.
Our partnerships across the UK and beyond have led to ideas we’re proud of, friendships we’ve kept, and results that speak for themselves.
Whether you’re growing, starting up, or evolving, we’d love to hear from you.
Every great collaboration starts with a conversation click here to drop us an email.
Clients often ask how we approach projects — a fair question, and one we’re always happy to answer.
First, we listen: to understand what drives you, what challenges you, and what success looks like — then use that insight to ignite ideas that connect and endure.
Second, it’s about restless creativity — guided by clear strategic thinking and years of hands-on experience.
For us, creativity is never static; it’s always on.
“Restless” means staying curious, open, and engaged — sparking vibrant ideas through learning, experience, and craft, and finding inspiration in the world around us every day.
Strategy uncovers the truths that cut through.
Design and craft bring them to life — something you can see, feel, and remember.
That balance of creativity and strategic thinking helps us tackle every challenge with a fresh perspective.
Our proven process moves projects forward with focus, confidence, and momentum.
Most importantly, we build long-standing partnerships through open dialogue, collaboration, and shared purpose.
If you’d like to chat about a project or idea, we’d love to hear from you, click here to drop us an email.
We help people — and the brands they build — grow stronger, clearer, and more valuable, inside and out.
By blending creativity with strategic insight, we turn ideas into tools for real impact: building awareness, deepening connection, and driving change.
Many of our client relationships span years, giving us the opportunity to advise, evolve, and keep brands moving forward.
And sometimes, it’s simply about creating beautifully crafted, effective communications — because every detail shapes how a brand is seen, felt, and remembered.
We…
1. Build & Define Brands
We uncover what makes brands distinctive purposeful, and built to thrive — through the right mix of strategy and creativity.
Create new stand out brand identities >
Define dynamic and differentiated positionings >
Launch new brands, products and services >
Help brands signal ambition and change >
Add brand value for sale or investment >
Bring order to a brands portfolio >
2. Express & Activate Brands
We turn strategy into work that moves people — through design, storytelling, and experience.
Create campaigns and advertising with cut-through >
Design beautiful or witty printed collateral >
Produce wonderfully effective websites >
Create brand motion idents & animations >
Bring brand environments to life >
Celebrate the wonder of Arts and Crafts >
Brand venues, places and spaces >
3. Support & Grow Brands
We build lasting partnerships to help brands stay relevant, visible, and full of momentum.
Evolve or breathe new life into brands >
Build long term relationships with clients >
Help charities champion causes >
Help brand-owners recruit the best >
Help showcase market or sector leadership >
We’ve partnered with brands across countless sectors in the UK and internationally, building deep expertise and a sharp instinct for what truly cuts through.
We’re equally excited by new challenges, drawing on our experience of immersing ourselves in different sectors, audiences, and ideas to bring fresh thinking that makes a memorable impact.
Whatever the field, we love helping clients see differently, think bravely, and create work that’s as beautifully crafted as it is effective.
What services do we offer?
Brand Strategy
From creating the big brand positioning idea, to naming, values and tone of voice projects through to resolving brand architecture issues for large scale branding programmes.
Advertising and Campaigns
From international law firms to children’s charities, a selection of campaigns with cut-through.
Design and Art Direction
We combine craft, emotion, award-winning design experience, intelligence, art, wit and rigour to design all kinds of brand communications (in both print and digital environments) that surprise, delight, inform, challenge, provoke, and help build lasting relationships.
Branding:
– All brand related projects >
– Brand identity schemes (big and small) >
– Motion idents >
– Sonic identity >
– Signage & Way finding
Digital design
– Websites >
– Digital templates
– Social media assets
Print & packaging:
– Literature / literature systems >
– Packaging >
– Event collateral
– Restaurant collateral
– Posters
Brand Guardianship
We have formed a good few long term relationships with many of our clients and they have entrusted us (especially after a brand launch) with not only producing great on brand work but also helping guide other partners and internal teams to ensure consistent messaging and visual application of their brands.
Brand Masterclasses
Creativity Masterclasses
Agency briefings
Production overview
Leading rosters / brand reviews