Action for Children's
An hour for good'
Campaign animation

A campaign animation for Neon’s project for Action for Children’s “An hour for good”.

We’ve had a long and happy relationship with leading UK charity Action for Children, so we were thrilled when they gave us this lovely brief for a new initiative building on the success of their National Children’s Hour campaign, created by Neon. The highly topical idea was to base a campaign around changing the clocks at the end of October – inviting the great British public to use the extra hour to do something good for children.

We hope you enjoyed this animation, click here to see the full extent of the project.

Kind words…

“Another great idea for Action for Children by Neon. Action for Children appointed Neon to create a powerful creative idea, Neon delivered this in spades, presenting us with a campaign where early signs indicate that the public will be active and enthusiastic participants“

LIZ FENWICK
Campaign Manager
Action for Children