Corney & Barrow
Pétrus brochure

Making Château Pétrus even more desirable.

Following our successful rebrand for Corney & Barrow, one of Britain’s most distinguished independent wine merchants, Neon Brand Consultancy was invited to design an exclusive brochure for the release of the 2012 Château Pétrus vintage — one of the world’s most coveted clarets.

Our challenge was to make something already legendary feel even more desirable. The solution was a piece of print design that embodied rarity, heritage and quiet confidence. We reinterpreted the classic Pétrus label illustration, combining black-on-black foil blocking with delicate pillow embossing to achieve a tactile sense of depth and refinement.

Printed in a strictly limited run of just 500 copies on the highest-quality paper stock, the brochure became an elegant collector’s item in its own right — an invitation to an extraordinary investment.

The result was luxury without ostentation; a masterclass in restraint and craft that perfectly reflected both Pétrus and Corney & Barrow’s position in the world of fine wine.

Kind words…

“A complete triumph and utterly gorgeous.”
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