Plague Press
Matt Stuart
A little street urchin for street photgrapher Matt Stuart.
Sometimes the smallest projects lead to the biggest stories. Plague Press began as just that — a bold new publishing venture from award-winning street photographer and Magnum Photos nominee Matt Stuart, created to champion street culture and the arts from around the world.
Matt approached Neon Brand Consultancy with the name and a clear vision: to develop a brand identity that captured his anti-establishment spirit and raw, observational energy.
Our answer? A little street urchin.
A mischievous, characterful mark — part emblem, part attitude — designed to sit provocatively among the polished logos of the art publishing elite. It’s a perfect reflection of Matt’s photography: sharp, subversive and full of humanity.
The new Plague Press identity makes its debut on the imprint’s first publication, All That Life Can Afford, a definitive collection of Matt’s work both old and new, and will roll out across future titles and the forthcoming Plague Press website.
Kind words…
“I f*cking love my rat! Genius.“
Matt Stuart
Photographer
To find out more: [email protected] or call +44 (0)20 3289 1733 Share this: Email, LinkedIn, Facebook, Download PDF, follow us on Instagram or view our animations and movies on Vimeo
ARTS
Publishing
PROJECT SUMMARY
Brand identity