Love Arundel
Branding

After completing our work for Arundel’s creative collective AKIN we were asked to help with another local project, the Love Arundel initiative.The Love Arundel initiative is designed to connect and give a voice to the local community, champion Arundel as a destination and also its local businesses to visitors and finally, promote and support local activities, venues and events.

The solution was a powerful logotype with a heart icon within the word ‘love’, crowned with an elegant crenulation detail referencing Arundel’s magnificent castle sing a combination of red and warm grey.

TThe brand mark now appears on digital and printed promotional materials that are sent out to the community and visitors – we also created a library containing of versions of the marks with descriptors and an icon set for use on the Visit Arundel website and community digital newsletters.

Neon’s other branding projects in West Sussex include brand identities for Chichester based online retailer Rinkit, Bignor Park estate, plus for the community based initiative the Arundel Bee Project, as well as for Akin Arundel’s creative collective, The Castle Cinema and Lidgett Search genealogy.

Kind words…

“Love this! Simple, elegant and effective.”

JANET SMITH
Love Arundel

To find out more: [email protected] or call +44 (0)20 3289 1733 Share this: Email, LinkedIn, Twitter, Facebook, Download PDF, follow us on Instagram or view our animations and movies on Vimeo

 

PROFESSIONAL SERVICES
Branding

PROJECT SUMMARY
Logo design
Icon library
Digital templates
Art direction


Love Arundel brand mark.

Love Arundel logo designed by Neon, Arundel castle feature image

Love Arundel brand mark & descriptors.

Love Arundel logo on white designed by Neon
Love Arundel logo with descriptors designed by Neon

Love Arundel icon.

Love Arundel icon designed by Neon

Love Arundel brand mark.

Love Arundel logo designed by Neon
Love Arundel logo designed by Neon, Arundel Cathedral
Love Arundel logo designed by Neon, Arundel Festival street entertainer
Love Arundel logo designed by Neon, street parade
Love Arundel logo designed by Neon, Arundel festival
Love Arundel shown on Visit Arundel website

Love Arundel literature example.

Love Arundel icons.

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