Category Archive: Branding


Action for Children commission Neon for another new campaign.

Neon are delighted to have been commissioned to produce a third new campaign for Action for Children in 2017. We love working with Action for Children, recent projects have included the award winning campaign “I’m an Activist for Action for Children” (this campaign is also nominated in the Brand Impact awards 2017) as well as Action for Children’s National Children’s […]


Continue reading...

Action for Children commission Neon for two new campaigns.

Neon are delighted to have been commissioned to produce two new campaigns for Action for Children. We love working with Action for Children, recent projects have included the award winning campaign “I’m an Activist for Action for Children” (this campaign is also nominated in the Brand Impact awards 2017) as well as Action for Children’s National Children’s Hour. If […]


Continue reading...

Neon invited to comment in Design Week – Designers’ explorations of colour.

We were kindly invited to comment in Design Week this week, here’s our two penneth: Last week, an exhibition at the Design Museum opened exploring Hella Jongerius’ research into the subjectivity of colour. Now, we ask designers to tell us about when they’ve consciously chosen shades to evoke certain emotions. “Colour creates mood, and every project has a particular […]


Continue reading...

Two Neon projects shortlisted for the 2017 Brand Impact awards.

Fresh from our success at the Drum Design awards, we are delighted to discover that Neon has two projects shortlisted in this years Brand Impact awards. With some heavy hitting judges and amazing company in the other agencies shortlisted it is already quite the result. Our campaign “I’m and Activist for Action for Children” is shortlisted in […]


Continue reading...

The Drum Design Awards – interview and images from the night.

To follow up on our amazing three award win at The Drum Design Awards 2017 for our ‘I’m an Activist for Action for Children’ campaign we have been a sent a video round up and interviews of the night as well as a full image gallery of the nights event. If you’d like to know more about this […]


Continue reading...

Neon win top accolades at The Drum’s Design Awards 2017, with three awards including the Chairmans Award for the night.

Neon’s work for Action for Children for the creation of the ‘I’m an Activist for Action for Children’ campaign scooped three awards – including the prestigious Chairmans Award – at The Drum Design Awards 2017, with the awards ceremony held at the Emirates Stadium London. Neon won the following two categories: – The Drum Awards 2017 best […]


Continue reading...

Neon create brand positioning and merger launch campaign for CMS as they become 6th largest law firm in the world.

Creative / Meets / Strategic / When we learned last year that our long-term client Nabarro were planning the UK’s biggest ever law firm merger – joining forces with CMS and Olswang – we were very keen indeed to be part of the conversation about branding for a new City-based legal powerhouse. In our favour, […]


Continue reading...

Neon 2017 Drum Design Awards finalists.

It’s been a very busy past few months and we’ve barely looked up from our desks since our last post in January about our Graphis awards, however, a little something dropped into our inbox today that gave us just cause enough to take time out and post some great news. We have just been informed […]


Continue reading...

A glittering start to 2017.

We’ve just been informed that three of our logo competition entries for Graphis, the US International Journal of Visual Communication have been awarded a Gold and two Silvers for the Graphis Logo 9 Annual 2017. The logos included by Graphis were: A Gold for GEMS Education. A Silver for our identity for Natalia Schroder And […]


Continue reading...

Neon creates new brand identity for the London Diabetes Centre.

Neon has created the new brand identity for the London Diabetes Centre for London Medical, London’s leading private medical clinic. Diabetes is a complex and multi-faceted life-long condition that can affect your whole body, at every level. Which means that, either immediately or over time, you may need a very wide range of specialist care […]


Continue reading...

Neon give UK Sport’s Pathway Performance Team an edge.

Long-time Neon client UK Sport is the government body responsible for strategic investment in our most talented athletes. Within UK Sport, the Performance Pathways Team (PPT) is the specialist unit responsible for developing programmes that enable carefully selected athletes to achieve their Olympic and Paralympic medal-winning potential. Our job was to create an identity and visual […]


Continue reading...

Neon help Benchpeg set a new benchmark with a new brand mark for their 10th anniversary.

Neon have created the new brand identity for Benchpeg (founded by Rebecca van Rooijen) to not only celebrate Benchpeg’s 10th anniversary, but to also help signal the next step forward for Benchpeg – as they aim to now to become the premier voice, supporter and resource to the UK’s Gold/Silversmithing and jewellery community. Neon has previously worked with Rebecca van […]


Continue reading...

Neon create brand mark and visual style for Action for Children’s “Community Swop ‘N’ Shop” initiative.

A tiny but fun job for Action for Children by Neon, following on from our recent larger projects “I’m an Activist for Action for Children” and “Action for Children’s National Children’s Hour”. Neon were commissioned to create the visual style for Action for Children’s “Community Swop ‘N’ Shop” initiative. The new visual style uses a typeface created out […]


Continue reading...

‘I’m an Activist for Action for Children’ campaign and animation features in Design Week.

Neon’s campaign idea and promotional film ‘I’m an activist for Action for Children’ is featured in Design Week’s ‘Inspiration‘ section. The’I’m an activist for Action for Children’ launched on all the big screens at every stage over the Glastonbury Festival weekend. It is a little project that we hope does a lot of good for Action for Children […]


Continue reading...

Nabarro LLP’s ‘a-mazing’ new wall.

Neon’s new wall of maze puzzles for Nabarro LLP have proven to be a hit – and a bit of mind bender too! The mazes were designed as a bit of fun based on Nabarro LLP’s brand positioning ‘Clarity Matters’. The six square and circular mazes were lovingly hand rendered on to the now internally dubbed Nabarro ‘wonder-wall’ – a 25 […]


Continue reading...

New visual language by Neon hits the target with Acumin’s clients.

Neon have created a new brand visual language for Cyber Security recruitment leaders Acumin. Acumin were keen to move away from traditional ‘office shots and hand shakes’ and came to Neon through recommendation and our work in the recruitment space with our project for the law firm Nabarro LLP’s graduate recruitment campaigns – the most recent two being ‘Don’t just warm […]


Continue reading...

“Hello, Glastonbury! Are you ready to GIVE?”

Action for Children’s ‘I’m an Activist for Action for Children’ campaign launches on the big screens at Glastonbury today, with campaign idea and promotional film by Neon with a little help from our good animator friends Scriberia.  It is a little project that we hope does a lot of good for Action for Children and the disadvantaged […]


Continue reading...

Neon commissioned by Action for Children for Glastonbury Festival big screen fundraising spot.

Neon have been commissioned to produce Action for Children’s 2016 fundraising and awareness campaign to be launched at Glastonbury Festival – which includes campaign idea, literature, stand graphics and the creation of a short film 3.5minute film, that will be shown and repeated between music acts on multiple stages (including the now famous Pyramid stage) throughout the festival weekend.  The […]


Continue reading...

Nabarro LLP’s ‘wonderwall’ continues.

Neon have been commissioned to produce four further creative executions for their now internally dubbed Nabarro ‘wonder-wall’ – a 25 foot wall within the canteen and staff break-out area of Nabarro’s 125 London Wall offices. The original wall welcomed the firm’s people to their new home with a blizzard of fascinating facts about the building and its fit-out, lovingly […]


Continue reading...

Acumin commission Neon.

Acumin one of the leading specialist cyber security recruitment agencies in the UK have commissioned Neon to review and refresh their literature and marketing materials. Established in 1998, Acumin is the leading specialist for cyber security and information risk management recruitment, operating across EMEA and the USA. We look forward to working with Acumin and understanding […]


Continue reading...